iiintent.io allows you to build custom audiences with the click of a button for use in any marketing or lead generation campaign imaginable. From a base start point of specific keywords and terms, the machine learning technology finds, isolates, and ranks the total addressable market for you, filtered by a lead score from 0-10.
7.0 and above equates to a highly suitable prospect for the product or service you're offering - indicating where you should spend your conversion campaign dollars. The average result it an immediate 70% drop In CPC, and hilariously higher conversion rates during the path to purchase.
Below 7.0 means they are early in their buyer's journey, and should be targeted with more TOF initiatives to control the narrative. In essence, instead of basing your audience off of interest-based targeting technology, iiintent.io leverages behavioral analysis via machine learning to determine WHO in your total addressable market is genuinely worth contacting based on the chronological history of similar buyers.
From top, to middle, to bottom of funnel. Use the database of contacts and hash codes to produce behavioral lookalikes in Facebook and Google campaigns. Weaponize our enrichment partner to learn the name, email, social profiles, etc of each contact to target with email outreach campaigns. Take your targeting list and run campaigns anywhere on the internet. The sky is the limit when you own your own data.
Use cases for agencies and those who manage acquisition operations for other brands are infinite. Triple your campaign returns, scale ad budget predictably, and traverse to other ad channels like Linkedin with ridiculous accuracy.
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